What is the primary goal of using essential oils in beauty products?

The primary goal of using essential oils in beauty products is to enhance product efficacy and provide benefits. Essential oils are concentrated plant extracts that carry properties beneficial to the skin, hair, and overall wellness. They can possess antimicrobial, anti-inflammatory, and antioxidant properties, depending on the type of oil used. This makes them not only aromatic enhancers but also functional ingredients that can improve the quality of a product by promoting skin health, soothing irritation, or providing hydration.

While essential oils can contribute to a pleasant scent, their value goes beyond aroma, as they play a significant role in supporting the product's intended effects. Additionally, essential oils do not typically serve as preservatives to increase shelf life, nor do they function as coloring agents. Instead, their primary purpose revolves around adding therapeutic benefits and enhancing the user's experience with the product.